The amount of data being produced and captured is increasing at an exponential rate. International Data Corp. (IDC) forecasts that data production will increase to 40
Zettabytes (or 40 billion terabytes) by 2020, 50 times more than in 2010. This enormous amount of data can be used by business enterprises to generate new insights, enable
better decision making and improve processes of organizations. Business analytics
refers to the analysis of data using statistical, machine learning and quantitative
techniques with the purpose of understanding past performance of the business and
generating new insights for the future. According to a forecast made by IDC, the global
spending on business analytics services is expected to rise from US$ 51.6 billion in
2014 to US$ 89.6 billion in 2018. Despite the growing significance of business analytics,
the supply of trained analytics professionals is lagging far behind the demand for such
professionals. According to the McKinsey Global Institute, by 2018, the United States
alone will lack about 140,000 to 190,000 workers with deep analytical skills and another
1.5 million managers and analysts who can utilize large data sets to make better
In India, the analytics market is expected to double between 2013 and 2018, reaching a figure of US$ 2.3 billion by 2018, according to a report published by Nasscom and Blueocean Market Intelligence. There will be a shortage of about 200,000 data scientists in India over the next few years, according to sources in the Analytics Special Interest Group set up by NASSCOM. Hence, creation of trained industry-ready business analytics professionals is the need of the day.
The Post Graduate Diploma in Business Analytics (PGDBA) – jointly offered by IIM Calcutta, IIT Kharagpur, and ISI Kolkata – aims to help shape the emerging profession of business analytics by delivering a cutting edge inter disciplinary educational experience to graduate applicants with an aspiration of building a career in this field.
PGDBA is a two year full time residential diploma programme aimed at creating business analytics professionals employable by leading Indian and foreign firms. This programme is designed for those who have an analytical mindset, are interested in tackling challenging business problems, and possess an inclination towards mathematics. Some of the salient features of the programme include courses taught by reputed faculty members at the campuses of three globally renowned institutes, hands- on business analytics training at a related company, continuous interaction with industry leaders throughout the course of the diploma programme, and the availability of placement opportunities at all the three institutes jointly offering this programme.more